Direct Marketing – Postcards

Postcards

Dental

This was a campaign to increase the group’s revenue. They wanted to acknowledge people’s fear of dental visits and reduce that fear. And show them how to keep their visits to a minimum. The group liked the first postcard. I created 3 more different personalized postcards for their direct mail campaign. I guess things went well.

Travel Agency

The agency often had budget trips to countries in Europe. But they advertised them only online and had few sales. I suggested personalized postcards that fit their brand and voice. The company also put the postcard ad in a local newspaper.

All ads in the portfolio have had the names/business details changed.