Interior Design

I spoke only with the designer’s assistant. She wanted a set of blog posts that conveyed a deeper picture of the designer in her voice. The blogs needed to be informative and entertaining. And each blog was to help sell the designer’s services and brand.
The assistant said their past blogs had failed to sell anything. She even told the writers what she wanted. Some blog writers told her that her blogs were informative. Not for making sales.
I wrote many long blog posts for the assistant. Having been in sales, I understood what she wanted. She would then review them to make sure the blogs fit their business.
All ads in the portfolio have had the names/business details changed.
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